Nic Supermarket, Bucharest

Nic Supermarket, Bucharest

What to buy here: Romanian Jams. Price: around $5.

Unmistakably, the “sovereign” of jams produced in the country. The fresh green nuts jam is widely regarded by Romanians as the thing to have when the sweet tooth kicks in. Traditionally, the jam sector was reserved for the grannies of every household. The matriarch of the family took immense pride in preparing the most difficult recipes of jams, made of the tastiest fruits and combinations of fruits and flower petals. As such, when visiting for the first time a Romanian family, the tradition stated that the guests should be welcomed with jams prepared by the women in the family, hot coffee and cold refreshing water. The crunchy yet sweetly-mellow taste of the fresh green nuts jam makes this particular variety to be a sough-after desert and a very pleasurable way to enjoy a nice summer afternoon in the company of friends and family. Although the best jams are those home-made, in Romania, the industrial-scale production in this sector has its stars. Raureni is widely regarded as one of the most successful and dedicated companies producing canned goods based on vegetables and fruits (jams, pickles). The company has been around for more than half a century and it is one of the upholders of the natural standards in food production. Therefore, their fresh green nut jam is as good as the one made at home. And while you’re at it, working your way to the end of the jar and not being able to stop eating the green nuts jam, take a moment and think about this: Romanians are also famous for their apricot jam, the rose petal jam, the raspberry one or the peach jam. Enjoy the sweet life!
Image Courtesy of Delia Zahareanu.

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Nic Supermarket on Map

Sight Name: Nic Supermarket
Sight Location: Bucharest, Romania (See walking tours in Bucharest)
Sight Type: Shopping

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