Right Brain Brewery, Traverse City

Right Brain Brewery in Traverse City stands out in the state’s craft beer scene for its fearless creativity and culinary-inspired brews. Originally founded by former hair stylist Russell Springsteen in 2007, the brewery began in the Warehouse District and has since relocated to Traverse City’s SoFo District. Today, it operates a popular pub and production facility that draws over 150,000 visitors annually. The space is vibrant, eclectic, and proudly family-friendly, offering more than just beer-think 30+ vintage pinball and arcade games, community events, and art-covered walls.

The brewery’s motto, “Keep Beer Curious,” isn’t just for show. Right Brain is known for pushing the limits of brewing with whole, natural ingredients-never extracts. Traditional favorites like ambers, IPAs, and stouts sit alongside more daring creations made with ingredients such as asparagus, mint, cucumber, and even real cherry pie or pig parts. Each recipe reflects a deliberate culinary vision, grounded in quality and an adventurous palate.

Right Brain Brewery also distributes its beer across Michigan in cans and on draft, maintaining a loyal fan base throughout the state. Whether you're after a reliable pale ale or something that tastes like dessert (because it is), there’s always a surprise waiting on tap. The brewery also offers cider, wine, seltzer, and soda, ensuring there’s something for every guest.

A celebration of creativity, community, and bold flavor, Right Brain Brewery isn’t just a place to grab a beer-it’s an experience that invites visitors to explore the wild side of brewing.