Calle de Serrano (Serrano Street), Madrid

Calle de Serrano (Serrano Street), Madrid

City-chic fashion and shoes, luxury watches and exquisite jewelry... Everything money can buy is within reach inside the fancy shops of Salamanca – if you have deep pockets, that is. Even if you don't plan on making a purchase, window shopping is no crime and a nice excuse to wander around Calle de Serrano, known as Madrid's Golden Mile, home to every luxury brand you can possibly think of.

From Cartier, Chopard, and Bulgari to Tommy Hilfiger, Carolina Herrera, Prada, Gucci, and more, as well as Spain's largest department store chain El Corte Inglés, you'll find a treasure trove of renowned names along this prestigious thoroughfare. Originally named after military leader and politician Francisco Serrano, who resided here in 1868, Serrano Street is Madrid's equivalent of New York's 5th Avenue, Paris' Champs Elysees, or London's Bond Street. As such, it deserves to be high on the must-visit list of every genuine shopaholic.

Whether you're in Madrid for a quick day trip, a leisurely long weekend, or an extended holiday, exploring the local boutiques along Serrano Street is sure to yield the perfect souvenir. Otherwise, you can simply enjoy walking and soaking up the atmosphere without fear of getting hungry, as there are plenty of cute restaurants dotted throughout the area.

Want to visit this sight? Check out these Self-Guided Walking Tours in Madrid. Alternatively, you can download the mobile app "GPSmyCity: Walks in 1K+ Cities" from Apple App Store or Google Play Store. The app turns your mobile device to a personal tour guide and it works offline, so no data plan is needed when traveling abroad.

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Calle de Serrano (Serrano Street) on Map

Sight Name: Calle de Serrano (Serrano Street)
Sight Location: Madrid, Spain (See walking tours in Madrid)
Sight Type: Shopping
Guide(s) Containing This Sight:

Walking Tours in Madrid, Spain

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Creating your own self-guided walk in Madrid is easy and fun. Choose the city attractions that you want to see and a walk route map will be created just for you. You can even set your hotel as the start point of the walk.
Buen Retiro Park Walking Tour

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Buen Retiro Park, which translates to "Park of the Pleasant Retreat", is one of the main attractions in Madrid. Similarly to Central Park of New York City or Hyde Park of London, this former royal retreat is the most popular public outdoor space in the Spanish capital.

A green oasis in the heart of the city, the park has long been a favorite spot for both locals and tourists to go for...  view more

Tour Duration: 2 Hour(s)
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Madrid Food Tour

Madrid Food Tour

Spain is internationally reputed as a major gastronomic power and its capital city Madrid attests to this claim, being home to vibrant food markets and multiple establishments serving traditional Spanish food in a soul-warming atmosphere.

One of the iconic food destinations is Plaza Mayor, a bustling town square where you can savor traditional Spanish dishes. The square is home to numerous...  view more

Tour Duration: 1 Hour(s)
Travel Distance: 1.8 Km or 1.1 Miles
Miguel de Cervantes' Madrid Walking Tour

Miguel de Cervantes' Madrid Walking Tour

The name of the iconic Spanish writer Miguel de Cervantes is closely associated with Madrid. The author is known for a number of works, but his 1605 novel Don Quixote de la Mancha is often held as the first modern novel.

Despite being regarded as one of the fathers of modern literature, very little is known about Cervantes' early life. Born in 1547, he had spent some of his young years in...  view more

Tour Duration: 1 Hour(s)
Travel Distance: 1.2 Km or 0.7 Miles
Madrid Introduction Walking Tour

Madrid Introduction Walking Tour

A city of elegant boulevards, beautiful squares, and manicured parks, the Spanish capital is renowned for its rich repositories of European art, portico-lined Plaza Mayor, baroque style Royal Palace and many other cultural and historical monuments.

Although the site of modern-day Madrid has been occupied since prehistoric times, the first historical document about an established settlement here...  view more

Tour Duration: 2 Hour(s)
Travel Distance: 3.8 Km or 2.4 Miles
Golden Mile Walking Tour

Golden Mile Walking Tour

Similarly to 5th Avenue in New York City, Champs Elysee in Paris, or Bond Street in London, the Golden Mile is one of the wealthiest and most expensive neighborhoods of the Spanish capital. Forming part of Madrid's Salamanca district, this posh area is known for its upscale shopping, cultural attractions, and gastronomic delights.

One of the prominent local landmarks is Columbus Square...  view more

Tour Duration: 1 Hour(s)
Travel Distance: 2.5 Km or 1.6 Miles
Ernest Hemingway's Madrid Walking Tour

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Amid the many writers who have expressed their love for Madrid, Ernest Hemingway is the one who did so quite famously. A recognized heavyweight of the 20th century literature - the author of The Sun Also Rises (1926), Death in the Afternoon (1932), The Fifth Column (1938), For Whom the Bell Tolls (1940) and The Old Man and the Sea (1952) - was a frequent visitor to the Spanish capital.

Here,...  view more

Tour Duration: 1 Hour(s)
Travel Distance: 2.5 Km or 1.6 Miles

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