Beurstraverse Street, Rotterdam

Beurstraverse opened in 1996 and is a unique retail passage built to connect the two major shopping streets—the Hoogstraat Street and the Lijnbaan Street—while allowing pedestrians to avoid traffic above. The design and concept of this underground shopping zone were part of a broader effort to revitalise the city centre and streamline pedestrian flow through the retail heart.

Visitors will find over 40 shops here, including fashion and shoe stores, jewelers, perfume counters, gift‑shops, and souvenir outlets. Popular chains such as Crocs, Forever 21, Hema, H&M, Lacoste, Pandora, Swatch, Zara, Lush, and The Body Shop line the passage, with cafés, bars and dining spots interspersed throughout.

Because the Beurstraverse is tucked beneath ground level, shielded from the street traffic above, it offers a peaceful shopping environment removed from the usual bustle. Large stairs, escalators and lifts lead down into the space, which is well‑lit and airy despite being underground.

Tip: For the best experience, come mid‑morning or early afternoon to beat the heavier crowds, explore the variety of shops at your own pace, and enjoy a relaxed coffee break in one of the bars or cafés while soaking in the distinctive setting.